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Every lead is in exactly one of four states, and moves through them in response to dialing and dispositions — never set directly by you.

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How it works

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When to use it

You don’t set a lead’s state directly — read it to understand why a lead isn’t dialing. Closed is the state to check first when a lead you expect to be called isn’t: it means the dialer has permanently stopped attempting it.

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What it affects

A campaign’s pacer only dials Fresh and Attempted leads that are also due by calling hours and any retry delay. Contacted and Closed leads are never selected for a new attempt — Contacted means the most recent attempt is still being worked or has ended; the disposition recorded for that call is what decides whether the lead returns to Attempted or moves to Closed.

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Limits and constraints

There’s no way to move a lead backward from Closed except a reset, and a reset skips any lead currently on your DNC list — DNC suppression can’t be reversed by a reset.

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Next steps

Manage leads

Recycle and reset leads